4.8
(2,847 reviews)
Your dog's itching doesn't start on their skin.
Paws+ Itch & Immune Chews target the root cause of scratching, paw licking, and skin irritation with six science-backed ingredients that work from the inside out.
✓ 120 chews per tub
✓ Natural ingredients
✓ 90-day guarantee
★ Rated 4.8/5 by dog parents
🐕 Suitable for all breeds
🇬🇧 Fast UK shipping
💰 90-day money-back guarantee
Does this sound familiar?
Is your dog showing these signs?
Tap every symptom your dog is experiencing. If you check three or more, your dog could benefit from daily immune and skin support.
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🐾 Paw licking & chewing
Excessive licking turns paws brown and raw
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😣 Constant scratching
Scratching that disrupts sleep — yours and theirs
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👂 Recurring ear infections
Head shaking, dark discharge, vet visits on repeat
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🔴 Red, inflamed skin
Hot spots, rashes, and irritated belly and armpits
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💇 Dull coat & hair loss
Bald patches, thinning fur, lost shine
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🛁 Smells despite baths
Yeasty odour that returns within days of bathing
You checked 0 symptoms.
These are signs that your dog's skin barrier and immune response need support. The good news? Every one of these symptoms can improve with the right daily routine.
Help My Dog →The science
How it works from the inside out
Most itch products only mask symptoms on the surface. Our chews target the three root causes of allergic itching with a daily chew your dog thinks is a treat.
STEP 01
Calm the inflammation
Turmeric and licorice root work together to reduce the histamine-driven inflammatory response that makes your dog scratch, bite, and lick.
STEP 02
Repair the skin barrier
Flaxseed omega-3s and zinc nourish skin cells from within, rebuilding the protective barrier that keeps allergens out and moisture in.
STEP 03
Strengthen immune balance
Pumpkin seed nutrients and Vitamin B6 support your dog's immune metabolism, helping their body process allergens instead of overreacting to them.
What's inside
Six ingredients. Every dose disclosed.
No proprietary blends. No hidden doses. We tell you exactly what's in every chew — because your dog deserves transparency, not marketing.
🌾 Flaxseed300mg
Plant-based omega-3 fatty acids that support a healthy inflammatory response and nourish the skin barrier from within.
🎃 Pumpkin Seed200mg
Rich in zinc, antioxidants, and essential fatty acids that promote skin repair and a strong immune defence.
🌿 Turmeric50mg
Nature's most studied anti-inflammatory. Curcumin supports a calm, balanced immune response to reduce allergic reactions.
🌱 Licorice Root Extract10mg
A potent antioxidant (Glycyrrhiza) used for centuries to soothe irritated skin and support adrenal function during allergic stress.
⚡ Zinc0.50mg
Essential mineral for skin cell turnover, wound healing, and maintaining a healthy skin barrier against environmental allergens.
💊 Vitamin B60.30mg
Supports immune metabolism and histamine regulation — helping your dog's body process allergens more efficiently.
Also contains: Brewer's Yeast, Yucca Powder (natural anti-inflammatory), Rosemary Extract, and natural Chicken Flavour for palatability. No artificial colours, preservatives, or fillers.
What to expect
Your dog's 90-day transformation
Real change takes consistency. Here's what the journey looks like.
Week 1–2
Foundation phase
Anti-inflammatory ingredients begin calming the immune response. Turmeric and licorice root start reducing histamine-driven inflammation. Your dog may scratch slightly less.
Week 3–4
Visible improvement
Noticeable reduction in scratching, paw licking, and head shaking. Flaxseed omega-3s are nourishing the skin barrier. Redness begins to fade.
Month 2
Transformation
Coat starts to regain shine and thickness. Ear issues reduce. Zinc and B6 are supporting skin cell repair and immune balance.
Month 3
Full support established
Your dog's skin, coat, and immune system are operating at their best. The scratching that kept you both up at night is a distant memory.
Why switch?
Paws+ vs. the alternatives
|
Apoquel | Steroids | Benadryl | |
|---|---|---|---|---|
| Approach | Supports natural immune balance | Suppresses immune pathways (JAK inhibitor) | Suppresses inflammation broadly | Blocks histamine receptors |
| Speed | 2–4 weeks | 4–24 hours | Hours | 1–2 hours |
| Side effects | None reported | Lethargy, infections, masses | Weight gain, organ damage | Drowsiness, dry mouth |
| Root cause? | ✓ Targets skin + immune | ✗ Symptom mask only | ✗ Symptom mask only | ✗ Temporary relief |
| Prescription? | No | Yes | Yes | No |
| Monthly cost | ~£30 | £60–90+ | £40–80+ | £10–20 |
| Long-term safe? | ✓ Natural ingredients | Concerns over 12+ months | Not recommended | Not effective long-term |
Paws+ is a complementary supplement, not a medication. Always consult your vet before changing your dog's treatment plan.
Real results
What dog parents are saying
"After 3 weeks, the scratching that kept us both up at night has almost completely stopped. Her coat is shinier than it's been in years. I wish I'd found these sooner."
Sarah M.
Golden Retriever owner
"We were spending £80/month on vet visits for his skin. These chews have made a bigger difference than anything else we've tried — and he thinks they're treats."
James T.
French Bulldog owner
"The paw licking was driving me crazy. Within two weeks on Paws+ it reduced by about 80%. Month two — almost gone entirely. Game changer."
Rachel K.
Labrador owner
"Tried everything from oatmeal baths to prescription food. These are the first thing that actually addressed the root cause. His belly isn't red anymore."
David P.
Cocker Spaniel owner
Common questions
Everything you need to know
How long until I see results?
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Most dogs show noticeable improvement in 2–4 weeks. For full benefits including coat improvement and immune support, we recommend consistent use for 90 days. Every dog is different — larger dogs or those with more severe symptoms may take slightly longer.
What do they taste like? Will my dog eat them?
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Paws+ chews are natural chicken flavoured. In our testing, 9 out of 10 dogs eat them as enthusiastically as a treat. If your dog is a picky eater, try breaking the chew in half and mixing it with their food for the first few days.
Are there any side effects?
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Paws+ is made with natural, gentle ingredients and no artificial additives. Side effects are extremely rare. As with any new supplement, we recommend starting with half the suggested amount for the first few days so your dog can adjust.
Can I give this alongside my dog's current medication?
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Paws+ contains natural ingredients that are generally safe alongside most medications. However, we always recommend consulting your vet before combining supplements with prescription treatments like Apoquel or Cytopoint.
How many chews are in each tub?
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Each tub contains 120 soft chews (8.8oz / 250g). That's a 40–120 day supply depending on your dog's size. Small dogs (up to 25lbs): 1 chew/day. Medium dogs (26–75lbs): 2 chews/day. Large dogs (75lbs+): 3 chews/day.
Is there a money-back guarantee?
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Absolutely. We offer a full 90-day money-back guarantee. If you and your dog aren't seeing results, we'll refund your purchase — no questions asked. We're that confident.
🐾
Give your dog the relief
they can't ask for.
120 chews. Six science-backed ingredients. One happy dog. Join thousands of pet parents who stopped watching their dog suffer — and started seeing results.
Get Paws+ Today →
✓ 90-day guarantee
✓ Free UK shipping
✓ Cancel anytime